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Who uses BlackBerry?

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This morning (right now actually) I attended a Market Insights session at BlackBerry Live, and what I learned was at first surprising, although in retrospect I perhaps should have suspected.

I’m going to keep it short because this post is coming from my Z10, but the presenters discussed who uses BlackBerry the most.

According to the presenters, people in their 30s to 60s are most likely to use BlackBerry, and more likely to use BlackBerry versus other smart phones as compared to other age groups.

More importantly for developers like me, most of those BlackBerry users have a higher education in general – which I hope means they buy apps :)

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Hopefully more information coming out from Live later today, and thanks to @Flip4Bytes for the images I missed getting a shot of.


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